Prof. (FH) Mag. Dr.
Karl Pinczolits

karl@pinczolits.com

He is widely acknowledged as an expert on management of sales
organisations.
He founded his sales consulting company (MCD GmbH) in 1991. For
three decades, he has advised firms across a broad spectrum of industry
sectors covering all sales management issues, building an impressive
global practice in American, European and Japanese markets.
He is head of the Marketing and Sales department at the University of
Applied Sciences Wiener Neustadt since 1998 as well as the head with
regard to content of two different sales seminars for business
professionals. Moreover, he is the founder and president of the sales
platform and association “Sales Force # 1”.

Mag. Dr. Susanne
Roiser, MA

 

office@fhwn.ac.at

She is the Dean of the Business Faculty at the University of Applied
Sciences Wiener Neustadt. She is in charge of managing three bachelor
and nine master study programmes at the university. She also teaching
courses in market research and sales trainings and has a profound
research interest in the development of empirical frameworks for
quantitative and qualitative social studies. She is also a lecturer at the
University of Economics and Business in Vienna. She is involved in
current research projects regarding the development of innovative tools
for integrating customers into creative processes for new product
development.
She was a research and teaching associate in the field of user and open
innovation at the Institute for Entrepreneurship and Innovation at the
University of Economics and Business in Vienna for 7 years before
joining the University of Applied Sciences Wiener Neustadt. She
developed several award winning lectures in the fields of user-centered
design, market research, and new product development. She also
worked as a strategy and management consultant for several years,
primarily with small and medium sized companies.

Mag.(FH) Johannes
Reiterer, BEd, M.A

johannes.reiterer@fhwn.ac.at

He is the head of the master program Sales Management for Technical
Products and Services at the University of Applied Sciences Wiener
Neustadt which consist of 75 ECTS credits in sales and sales related
subjects. Therefore, he is constantly involved in the development,
management, and evaluation of sales and sales related courses.
He is teaching courses in the areas of sales training, marketing and
sales management as well as marketing research. He also created and
organised two university-wide sales competitions. He has been
working for the University of Applied Sciences Wiener Neustadt since
2011.
Previously, for almost five years, he worked for a company operating
in the pharmaceutical and medical care industry. In the position of a
product- and market manager, he was in charge of creating nation-wide
sales strategies. He also developed sales training programs for sales
representatives and acted as a sales representative on the hospital care
market.
He has a Master Degree in Innovation Management, a Magister degree
in Product Management and Marketing, and a Bachelor Degree in
pedagogy. At the moment, he is working on his doctoral thesis in the
area of value-based selling methods.

Mag.(FH) Petra Weiss

office@fhwn.ac.at

Since 2003, she has been employed at the Marketing and Sales
Department of the University of Applied Sciences Wiener Neustadt as
teaching and research associate. Before she joined the University of
Applied Sciences Wiener Neustadt, she was employed at a bank as a
consultant for four years. After this she was working in a medium-sized
company dealing with complex technical products and services as
administrator and project leader for three years. In her previous
positions, she was able to gather knowledge in sales processes, sales
negotiation, and sales productivity. While, at the University of Applied
Sciences Wiener Neustadt, she expanded her expertise in sales
management. Currently she lectures in introduction courses as well as
specialised sales seminars such as Customer Relationship Management,
Social Styles, and Activity oriented Sales Controlling. Furthermore, she
is responsible for the content of all courses in the department related to
the topic Customer Relationship Management and Sales Performance.