Mag.(FH) Johannes Reiterer, BEd, M.A

He is the head of the master program Sales Management for Technical
Products and Services at the University of Applied Sciences Wiener
Neustadt which consist of 75 ECTS credits in sales and sales related
subjects. Therefore, he is constantly involved in the development,
management, and evaluation of sales and sales related courses.
He is teaching courses in the areas of sales training, marketing and
sales management as well as marketing research. He also created and
organised two university-wide sales competitions. He has been
working for the University of Applied Sciences Wiener Neustadt since
Previously, for almost five years, he worked for a company operating
in the pharmaceutical and medical care industry. In the position of a
product- and market manager, he was in charge of creating nation-wide
sales strategies. He also developed sales training programs for sales
representatives and acted as a sales representative on the hospital care
He has a Master Degree in Innovation Management, a Magister degree
in Product Management and Marketing, and a Bachelor Degree in
pedagogy. At the moment, he is working on his doctoral thesis in the
area of value-based selling methods.